2 min read

#BIP: Adventures in Revamping

Doing It My Way (Eventually)
#BIP: Adventures in Revamping

I’m not here just to sell you. I’m here to show you.

When I started this creator journey, I did what everyone does: I looked for strategy. I wanted the blueprint.

And I found it—everywhere. But I still failed.

Why? Because I wasn’t doing it my way. I was copying other people, chasing money instead of meaning. I pumped out generic advice you could Google in two seconds. I wasn’t creating. I was creating word vomit.

That burned me out fast.

So I stepped back. I dissected the failure like a frog in biology class. And instead of quitting, I decided to learn.

The Revamp

I threw the old model in the fuck-it bucket and started over.

I defined what it meant to be a Niche of One. I stopped trying to be everything to everyone. I cut the noise. Did less to do more.

Not less effort... more clarity. I pulled from every job I’d ever worked and laid a real foundation this time.

I built a strategy that matched my values. I did research with intention. If I was going to throw spaghetti at the wall again, I’d at least know why.

I got to work.

And yeah, it’s been daunting. But it’s also been fun again.

I trimmed my list from 500+ to just over 200. But now I see 60% open rates. I’m connecting with people who actually care.

I embraced the IndieWeb principle of POSSE (Publish on your Site, Syndicate Everywhere). I call it my 1+3 Strategy—everything starts on my turf, then moves to three chosen platforms that align with my goals.

Where It Goes From Here

This is just part one.

I’ll keep sharing what’s working (and what’s not) as I go. No fluff. No guru talk. Just real, honest updates from someone building in public.

If you’re figuring it out too, stick around. We’ll make this work.

One small, intentional step at a time.


Thanks for reading!

Hi, I'm Joe. I help creators share their unique voices simply and effectively. Here's how I can help you:

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